Doritos Collisions: The Livestream Battle

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Omschrijving

Opdrachtgever
PepsiCo Nederland
Bureau
Fitzroy
Samenwerkende bureaus
Divimove, OMD
Wanneer?
2019

For the launch of Doritos Collisions (two flavours, one bag), we built a digital campaign around a new, highly engaging format made specifically for YouTube Live. Doritos Collisions: the Livestream Battle.
Just like the product itself, we let two conflicting worlds (gaming and beauty) collide with each other.

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